Praise for RESULTS RULE!


"What on earth could pre-thawed turkeys, Eva the dolphin, and toothpaste tubes squeezed from the middle have to do with the success of your business? Everything. Results Rule! is that rare business book that you can't put down, and you shouldn't, because the lessons within aren't just helpful, they're vitally important. Don't put Results Rule! on the stack of books you mean to read soon. Buy it, take it home, and read every word before your competitor does."
--Joe Calloway, author of Indispensable: How to Become the Company That Your Customers Can't Live Without

"Most business books give you everything you need and want to do, except the only thing that matters--getting results. This book is well written, with great examples, stories, and real advice that will actually show you how to improve your results. Buy it--read it--heed it--and watch your results improve."
--Larry Winget, author of Shut Up, Stop Whining & Get a Life

"Results Rule! delivers practical ideas that will keep your organization on course for success in a competitive marketplace. Randy Pennington offers ideas that work if you are on the frontline or in the executive suite. He has nailed the essence and importance of culture."
--Howard Putnam, former CEO, Southwest Airlines author of The Winds of Turbulence

"If you hate your competition, it's because they're beating you. If you want your competition to hate YOU--read Randy Pennington's book, and give it to all your people."
--Jeffrey Gitomer, author of The Little Red Book of Selling

"Six rock solid concepts plus real examples in a quick and easy read equal real results. A guide to differentiating your organization in the marketplace."
--M. Cass Wheeler, CEO, American Heart Association

"Randy's business savvy and expertise are evident throughout this book. His thoughtful analyses produce vital points for any business that wants to grow and thrive in the twenty-first century."
--Nido Qubein, President, High Point University Chairman, Great Harvest Bread Company

"In a very engaging, quick read, Randy Pennington cuts through the hype of most management bestsellers to propose a deceptively simple premise--a culture that never loses focus on the desired result and always wins. Pennington takes you by the hand and shows you how to take an honest look at your own organization, then act immediately to create and nurture a culture that achieves results day in and day out. Results Rule! is one of those rare books you'll keep close at hand for years to come."
--Marci Armstrong, PhD, Associate Dean, Masters Programs Cox School of Business, Southern Methodist University

How do companies such as Wal-Mart, Southwest Airlines and General Electric (GE) repeatedly outperform the competition year after year? They have that corporate je ne sais quoi - that intangible organizational something - that allows them to raise the bar consistently and attain the exceptional status of being, in Randy Pennington's term, "Results Rule!" companies. These companies succeed because they never lose sight of their goals. They develop a corporate culture that becomes deeply embedded in their organizations and that influences decisions at every level. A company's corporate culture is the spring that nourishes it. Pennington fully describes corporate culture, but does not always convey how to breed it. This makes his practical, competitive advice a bit more challenging to apply. However, getAbstract considers his book very encouraging for those who want to use corporate culture and goal orientation to motivate achievement.

It could be that this book has good information in it. I don't know. Because in every other paragraph it shows me how "Results Rule!"

Yes, the title is splashed around, as if this is proper grammar. It's otherwise clearly written, but this guy fell in love with his title, and I will never read another book by Mr. Pennington again, for fear that he does it in all his books.

I rarely write reviews on Amazon, but I can't help but try to save someone else from the frustration of wasting time on this book. While I typically enjoy almost any business book, this one was painful. Lots of mumbo-jumbo with no real substance, this book continually uses it's own title as though it were a buzzword that had some sort of real meaning. Since it was only vaguely (at best) defined the whole book is very foggy and unclear.

You know how you often times have to wade through the first chapter or two of a book to get to the meat? You feel like it hasn't really said anything but is just about to get going? You'll still feel like that when you get to the end of this one.

Very no-nonsense book for those who are accountable for making things happen in the organization. Very direct and to the point advice. A quick, must read for all executives.

The thing that I liked best about this book was it's emphasis on employees. It's employees that make the business work. The Fortune 1 company is Wal-Mart. I know a lot of people who say they won't shop at Wal-Mart because of their policies towards women, they don't pay enough, their health insurance is poor, or whatever. I hear all kinds of stories about big law suits against the company. I also know a lot of people who work at the local Wal-Mart. I ask them and they universally reply, 'best job I ever had, best company I ever worked for.' I bought some tires there (30% less than the tire company across the street). A month later I saw the lady that sold me the tires in the supermarket. She asked how the tires were doing.

That's the kind of culture that this book is talking about. Wal-Mart has it, UPS has it - not the same but a good culture, Southwest Airlines has it. The Post Office, you gotta be kidding.

No two companies are going to build the same culture. You have to develop your own that works for you. This book mostly talks about how a series of companies have built a culture that works for them.